
Description
- Write, edit, and manage written marketing materials across all market sectors, acting as both content creator and strategist.
- Establish guidelines around brand voice to ensure consistency in all written communications while reviewing, editing, and improving content written by others.
- Develop and manage an editorial calendar, collaborating with other members of the Roto team to ensure timely delivery of materials.
- Help develop and elevate communication strategies while identifying and executing new ways to amplify the stories we tell.
- Support our social media strategy with written copy tailored for each channel while working closely with our Marketing Coordinator to increase following and engagement.
- Plan and produce content, such as bylined articles, op-eds, and speaking presentations, in support of Roto’s thought leadership throughout the museum and brand destination industry.
- Qualified candidates should have at least 5 years of experience in Marketing / PR.
- Experience adopting and/or establishing brand voice, tone and style guidelines, especially for the architecture / design field.
- Passion for storytelling through multiple media types, both visual and written.
- Experience adopting and/or establishing brand voice, tone and style guidelines.
- Experience in copywriting that is specifically tailored for social media and proven knowledge of social media best practices. Familiarity with SEO guidelines is a plus.
- A love for wordsmithing and the importance of language in the stories that promote and celebrate genuine human connection.
- Excellent communication, collaboration, presentation, and organizational skills.
- A strong interest and curiosity for museums, attractions, and branded experiences.
- Experience within the architecture / design field is preferred.
- Strong interpersonal skills and willingness to communicate across all of Roto’s interdisciplinary studios.
- Experience with Adobe CC (InDesign, Photoshop, Illustrator) is a plus.
- Degree in Marketing, Communications, Journalism, Public Relations, or relevant field.
Job Information
- Job ID: 62974983
- Location:
Columbus, Ohio, United States - Position Title: Marketing / Business Development Manager
- Company Name For Job: Roto
- Job Function: Business Developer
- Job Type: Full-Time
- Min Experience: 5-7 Years

An interdisciplinary creative design agency offering planning, experience design, immersive media, interactive engineering, and custom fabrication for museums, brands, attractions and architectural placemaking. We build genuine human connections.