Career Center

Description

Do you have dreams of something bigger and have this little voice inside your head that is nudging you because you know you’re meant for more? Well you may just be the right fit for our team. When you join our team, you will be joining a world class team who works hard, rejuvenates hard, laughs a lot, and is focused on driving results. We are seeking a full time, experienced and passionate Digital Marketing Coordinator to join our team and contribute to our mission of empowering women to look and feel their best.

The Position:

• Develop and implement marketing strategies to drive traffic, sales, and customer acquisition
• Develop effective, cohesive, and engaging brand messaging and content across all platforms
• Build brand recognition, consumption, and engagement for the Skin By Blair brand
• Plan and execute email marketing campaigns, including newsletters, promotional offers, and automated flows
• Manage paid advertising campaigns across Google Ads, Facebook Ads, and other digital platforms to maximize ROI
• Develop and execute SEO strategies to improve search engine rankings and drive traffic to our website
• Manage website updates and maintenance to optimize user experience
• Analyze data and provide insights to continually optimize marketing campaigns and improve ROI
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports

Requirements

Must Haves:

• Bachelor’s Degree or comparable experience equivalency
• 3+ years of experience in digital marketing, preferably within the e-commerce sector
• Proficient in e-commerce platforms (Shopify), and digital marketing tools (Google Analytics, Google & Meta Ads), and social media management platforms
• Experience using storytelling techniques to create compelling and memorable brand experiences that drive customer loyalty and revenue growth
• Outstanding copywriting, proofreading, and communication skills with a high level of creativity and attention to detail
• Passionate about brand development and growth strategies, with a strong analytical mindset
• Highly curious, organized, resourceful, and eager to learn
• Proactive and able to independently move projects forward, prioritize tasks, and meet deadlines
• Positive and upbeat personality

Not The Right Fit:

• An agency or part-time employee that works with multiple brands
• Someone who needs a ton of structure and consistency
• Not willing to jump in as needed on tasks that aren’t “yours”
• Someone who has no experience with website development and design
• Working multiple jobs or side gigs
• Someone who struggles to work independently
• Someone who has never worked in e-commerce marketing